Purlock
Live facts

Every price and fact on your site, in one place.

Most websites type the same price into five pages. Change it and you have to find all five, and one always gets missed. With live facts, each value lives once in Purlock. Change it there and every page shows the new value within seconds.

What you can make live

Anything you'd hate to get wrong on one page

  • Prices

    $19/month

    On your pricing page, homepage, FAQ and comparison pages.

  • Free trial length

    14 days

    In your hero, sign up page and help articles.

  • Refund window

    30 days

    In your refund policy, FAQ and checkout notes.

  • Delivery times

    2 to 4 working days

    On product pages, shipping info and the footer.

  • Phone number

    020 7946 0000

    In the header, footer and contact page.

  • Support email

    help@yourshop.com

    Everywhere you tell people how to reach you.

  • Opening hours

    Mon to Fri, 9 to 5

    On your contact page, footer and maps listing.

  • Address

    86 Paul Street, London

    In the footer, contact page and legal pages.

How the tags work

Your page keeps its own words. Purlock keeps them current.

Before: typed into each page

<p>Pro is $19/month.</p>

Change the price and you edit every page that mentions it, and hope you found them all.

After: a live fact

<p>Pro is <span data-purlock="pro-price">$19/month</span>.</p>

The value stays in your page, so it's always readable. Change it in Purlock and every page with this tag updates.

Your Fact Sheet

Live
Pro plan price$19/month

On your site, once:

<span data-purlock="pro-price">$19/month</span>
  • Your pages keep the text inside each tag, so if Purlock is ever down, visitors see that.
  • Text only. It never touches your HTML, links or layout.
  • Loads in the background. Your page never waits for it.

Built to be safe

Nothing on your site waits for us

Purlock's checks also read your tagged values the way visitors see them, so a fact you changed in Purlock is never flagged as wrong on your page.

  • The script loads in the background, so pages never wait for it.
  • If Purlock is slow or down, visitors see the value written in your page, or the last one their browser saw.
  • It only changes the text inside your tags, never your layout, links or HTML.
  • Values are cached around the world, so a change reaches visitors in seconds.

FAQ

Questions, answered

What is a live fact?
A value on your website, like a price or a phone number, that lives in Purlock instead of being typed into each page. Every page that shows it gets it from the same place, so changing it once changes it everywhere.
What do I put on my page?
The value, wrapped in a small tag with the fact's name, for example <span data-purlock="pro-price">$19/month</span>. Purlock gives you each tag ready to copy. Keep the value inside the tag: it's what visitors see if the script can't run.
Does it work with my site builder?
Yes, if you can add a script to your site's header and edit your page text. Shopify, Webflow, Framer, WordPress, Wix, Squarespace and hand-built sites all can. React and Next.js sites get a version of the tag made for them.
What if Purlock goes down?
Your site keeps working. The script loads in the background, and every tag keeps the value written in your page, so visitors see that, or the last value their browser saw.
How is this different from scheduled sales?
Live facts change a value whenever you edit it. Scheduled sales change several values at a time you set, and change them back at the end, your Stripe checkout price included.
Is it free?
Two live facts on one site are free. Every fact live and scheduled sales come with Individual ($9 a month) and Business.

Start with the 2 facts that matter most

Free, on one site, for as long as you like.

Try 2 live facts, free